E-commerce Revenue Growth by 250%
How we boosted sales for an online retailer through targeted ad campaigns and conversion rate optimization.
The Challenge
The client, a mid-sized e-commerce store, was struggling with stagnant sales and a low return on ad spend (ROAS). Their digital marketing efforts were scattered and lacked a cohesive strategy.
Our Solution
We implemented a multi-channel performance marketing strategy focusing on Google Ads, Facebook Ads, and email marketing. A/B testing was used extensively to optimize ad copy, creatives, and landing pages. We also introduced a customer loyalty program to increase repeat purchases.
The Results
Within six months, the client saw a 250% increase in monthly revenue, a 300% improvement in ROAS, and a 40% increase in customer lifetime value. The automated email campaigns contributed to 20% of the total sales.